rleffler
Joined: 05 Nov 2006
Posts: 680
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 Posted: Thu Dec 10, 2009 5:53 am Post subject: IFR continued - A great dark and stormy night flight in |
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I’m not sure I agree that Dynon’s style of marketing is better. I equate Dynon’s Skyview rollout to GM selling a new Corvette with a new engine, but then telling you that they aren’t sure when they’ll be able to sell you tires. I think they released the product early with some functionality missing that should have been there on initial release. I think it will be a good product when all the functionality is available, but at initial release it isn’t much more than a simple six-pack replacement.
AFS held shipping until everything worked. I’m not sure which approach is better, but I’m not a fan of either approach.
Pre-announcing products/features are a lose/lose situation. Consumers are upset because of the delays. Revenues are reduced because everyone is waiting for the new product and not purchasing current products. Additionally, additional loss of revenue from folks tired of waiting and go with a competitive product. We’ve seen similar situations in the consumer electronics and computer industries
Also, look how the pendulum swings the other way. GRT seems to be very conservative these days with product announcements after they went through a similar scenario a couple years ago. Fortunately, I think the EFIS market is maturing. Long term success will be the vendor that consistently delivers new products/features on a regular basis as close to the initial delivery date as possible. Let’s hope all the EFIS vendors learn from these debacles and are strong competitors for many years to come. Then it will be a win/win for all.
From: owner-rv10-list-server(at)matronics.com [mailto:owner-rv10-list-server(at)matronics.com] On Behalf Of RV Builder (Michael Sausen)
Sent: Wednesday, December 09, 2009 10:34 PM
To: rv10-list(at)matronics.com
Subject: RE: IFR continued - A great dark and stormy night flight in Decem...
For me yes, my order for the AdvancedDecks was in back in November last year. Seems it depends on more than just the order they were ordered in vs when you receive them. Don’t get me wrong, I still think that Rob’s EFIS is in the top two out there but I’m on my third delivery date now (not counting the numerous general dates we have all heard) and others have received theirs with considerably less wait time. Now I do understand the philosophy behind getting people that are ready to fly their equipment but at some point that becomes a self fulfilling prophecy and you need to address the people that have been waiting excessively.
Honestly they could have stayed out of this situation by avoiding overly optimistic delivery targets. Dynon’s approach to this style of marketing was much better IMHO.
Michael
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Bob Leffler
N410BL - Phase I
http://mykitlog.com/rleffler |
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